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Marlon Brando

Brand Overview:

Marlon Brando portrayed some of the most famous film characters, including Don Vito Coreleone in the Godfather (1972) and Superman (1978). He was also a film director and dedicated activist for many causes, including civil rights, Native American rights and environmentalism.

Property Highlights:

  • The fourth-greatest male movie start acting pre-1950
  • One of Tim Magazine’s 100 Most Important People of the Century in 1999
  • Several Academy Awards and Oscar-nominated performances

Brand Attributes:

  • Sophisticated, elegant, and rebellious
  • Unrestrained, intellectual, and sexy
  • American icon

Target Market:

Classic movie buffs and purveyors of style

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