Temple Run

Profile:Chart-topping Mobile Application
Services:Licensing
Objective:Consumer Products Licensing and Entertainment

BRAND OVERVIEW:

Temple Run is the #1 casual mobile game brand created by Imangi Studios and is playable on all mobile platforms. It’s recently launched new game, Temple Run 2 is the fastest growing mobile app game of all time with over 50,000,000 downloads in 13 days. 

PROPERTY HIGHLIGHTS:

  • Nearly 700 million estimated downloads & climbing worldwide!
  • Nearly 20 billion sessions played
  • 18%+ of USA has downloaded Temple Run
  • 7,000,000 Facebook fans
  • The #1 IOS game in 2012
  • Temple Run 02, partnership with Disney launches 2/27 

BRAND ATTRIBUTES:

  • Extraordinary fan engagement: DAU & MAU
  • TR Metrics are outperforming  Angry Birds at same stage of development
  • Cool, fast paced, addictive
  • The game never ends, you are an endless runner
  • Was the first of a new generation of speed based app games

TARGET CONSUMER:

  • All ages

CURRENT LICENSEES: 

  • Komar: Children’s sleepwear
  • LFUSA: Adult sleepwear
  • Ape Comics: Comics & Digital
  • Titan Publishing: Fan magazine
  • Rasta Imposta: Halloween costumes
  • Spin Master: Board games
  • JEM Sportwear: Apparel
  • Coastal Amusements: Arcade games

CATEGORIES AVAILABLE:

  • Toy (non-board game)
  • Collectibles
  • Mobile accessories
  • Party goods 
  • Headwear
  • Confections
  • Home decor
  • Travel gear

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Dimensional Branding Group

telephone: 415-595-5610
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